Social media after COVID-19: How businesses can adapt to the new normal.

‘How should my business use social media after COVID-19 as we adapt to this new normal?’ It’s the question every social media, communications, corporate affairs, marketing and service lead is asking right now. As the uncertainty continues to mount, adapting your social media to current consumer behaviour is vital to ensure you can take fast, […]

COVID-19: A legal perspective on public servants’ social media rights.

COVID and the real cost of avoiding social media in the public sector. Among its many disruptions, COVID-19 has deeply shaken the public sector’s default response to social media. At a time when government agencies face massive social media waves of citizen queries and concerns, most have been forced to scramble talent from other teams, […]

Social media speaker: e-Governance Conference 2020

I love any opportunity to be a social media keynote speaker, conference facilitator or panellist to share the real value of social media. However, I felt extremely grateful for the opportunity to present to a global audience as part of the e-Governance Academy‘s 2020 Conference for the public sector. More than 1,000 virtual delegates from […]

COVID-19: Coronavirus Social Media Best Practice Tips. [part three]

What is coronavirus social media best practice and how should you be using social media during the COVID-19 pandemic? Propel’s ‘Coronavirus Social Media Best Practice’ series continues to help answer these important questions. We hope these tips from our own experience and experts in their field are sparking new conversations as we all adapt to […]

Coronavirus sends a warning to government about social media.

How has social media impacted the government’s management of coronavirus? At a time when information – and misinformation – spreads faster than ever before, government agencies need to take a closer look at social media. Now an established communication channel for citizens and consumers alike, social media can present major issues for those that don’t […]